What is Instagram’s ‘plant one tree for every pet picture’ trend and is it fake?

INSTAGRAM has come up with some interesting trends over the years.

However, the latest, which has seen millions of people post cute pictures of their pets online – appears to be dubious. Here’s all you need to know.

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What is Instagram’s ‘plant one tree for every pet picture’ trend?

In September 2021, a new trend emerged on Instagram, called ‘plant one tree for every pet picture.’

It involves posting a picture of your pets – be it your dogs, cats, rabbits – to your story,

You’ll then need to place the correct sticker, featuring a dog – that promises that one tree will be planted for every pet picture shared on the portal.

When you then click on it, you can also look through the stories of others who are also getting involved with the trend.

According to the Independent, more than 2.3 million users have already shared adorable pictures of their pets.

Is the Instagram trend fake?

Currently, there is no official link to any website on the sticker to provide more information on what happens after users share the pictures of their pets.

And many user have since questioned whether it would really be possible to plant a tree for every one of the posts online.

It led several reports to reach the conclusion that the viral trend on Instagram isn’t real.

Eventually, a company called Plant A Tree Co claimed that they started the trend.

They clarified on Instagram that they had started the “Add Yours” trend as a “fun tree planting campaign”.

However, when the trend viral, they had to remove the sticker as they simply did not have enough resources to plant that many trees.

Many people took to to Twitter to share their thoughts of the trend online.

One user said: “Has anybody actually looked into where this thing came from? Seems like its a tool for bots to find new accounts.”

While another added: “Wouldn’t be surprised if someone set up this trend in Instagram just to train their machine learning algorithm on pictures of animals.”