Truecaller introduces AI-powered SMS fraud protection: Here’s how it works – Times of India

Truecaller has introduced a new feature called SMS Fraud Protection, powered by artificial intelligence (AI). The feature is designed to help users fight against scammers by providing intelligent alerts to safeguard them from all kinds of scams and frauds that spread through SMS.
Truecaller says that over 100 million people in India have received at least one fraudulent SMS in the past three months. These scams can range from fake bills, job offers, bank frauds, KYC-related frauds, lottery scams, charity scams, and many other types.
To combat fraud, Truecaller offers Fraud Protection, a free feature available to all Truecaller users in India. Truecaller shows a red alert with an unmistakable mark when a user gets a fraudulent SMS, advising the user to avoid any action. This notification remains on the screen until it is manually dismissed.
The Fraud Protection feature is a proactive measure that uses user feedback and Truecaller’s machine-learning technology to fight against fraudulent messages and senders effectively. It can help people who may not be able to identify fraud and wrongly trust fake businesses. All Android users can access Fraud Protection, which smartly detects fraudulent senders and messages. Their system also learns to find new kinds of fraud, even without user reports.
Truecaller says that it does not upload any messages; all processing happens locally on the user’s device, owing to their advanced AI filters. Truecaller blocks all links automatically if the user ignores the alert and views the fraudulent SMS. The SMS thread will only be accessible if the user explicitly marks the sender as safe, adding an additional layer of protection against fraud.
Truecaller’s Fraud Protection stands out due to its advanced AI technology called Fraud Intelligence, daily community feedback, trusted partnerships with government agencies and businesses, verified badge for legitimate senders, and regular scam reports from companies and government agencies to improve their fraud detection capabilities.

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