The Weeknd feuds with Oreo over ‘The Idol’ tweets: ‘They been talkin s–t’

Everyone has something to say about “The Idol.”

Since even before it premiered, the Max series — the “sick and twisted” brainchild of Abel “The Weeknd” Tesfaye and “Euphoria” creator Sam Levinson — has been slammed for “too graphic” sex scenes and excessive displays of “breast and ass,” as well as a particularly “nasty” steamy segment that Tesfaye was forced to defend.

The “torture porn” drama, which premiered with 900,000 viewers, follows Jocelyn, portrayed by Lily-Rose Depp, a troubled pop star who becomes increasingly enraptured with the mysterious, rat-tail-donning Tedros (Tesfaye).

Now, however, even a famed snack brand is trying to crumble the show’s cookies.

After it was prematurely reported that the show would be canceled after only one season, the official Oreo account replied with more fire than one might expect from milk’s favorite cookie.

“Finally some good news,” Oreo tweeted on June 15, evidently un-charmed by Max’s latest.


Abel "The Weeknd" Tesfaye and Lily-Rose Depp dance together in a still from "The Idol."
“The Idol” has drawn a steady stream of controversy since it premiered.
Eddy Chen/HBO

And the beloved biscuit brand didn’t stop there.

On June 19, replying to a suggestion that “The Idol” doesn’t live up to the Max offerings that previously held its 9 p.m. Sunday time slot — namely “Succession,” “The White Lotus” and “The Last of Us” — Oreo tweeted: “where’s the lie.”

Tesfaye recently told Variety that he and Levinson “very much expected” negative reactions to the show, but his self-awareness about its notoriety hasn’t stopped viewers — and cookie makers — from criticizing “The Idol” for its seemingly gratuitous and violent portrayal of sex and fame.

But Oreo’s second statement apparently overheated Tesfaye’s oven.

Replying from his account a few days later, he warned the cookie on Twitter — before the company’s earlier post also caught his attention.

“Oh f–k they been talkin s–t,” Tesfaye wrote.

Other users were quick to weigh in.

“Bros beefing with Oreo,” was the reaction of one incredulous tweeter, while another chided Tesfaye for stooping to the cookie’s level, writing: “abel you the bro but how tf u beefin wit snacks.”


The image featues a stack of Oreo cookies in front of an Oreo box.
Milk’s favorite cookie slapped at Tesfaye’s latest project through a number of recent tweets.
REUTERS

Unlike the cookie itself, though, this Twitter feud was hardly black and white — and after a few more barbs, Tesfaye conceded.

“Naw I can’t beef with you @Oreo too many beautiful memories… I’m dunking you in some champagne tonight,” he wrote.

Shortly after Tesfaye’s move toward reconciliation, Oreo even waved the white flag.

“Abel you know we’d die for you! please don’t hold it against us,” the account replied, potentially having the last word.

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