The Meaning Behind Nvidia’s ‘All-Seeing Eye’ Logo

Nvidia’s logo says a lot about the company in many ways, and there are various clues that could tie the eye to its name’s origins. For starters, the name itself means “envy” in Latin, and Nvidia reportedly used the tagline “green with envy” in promoting some of its GPU lineup (via wccftech). Although this alone goes fittingly well with its logo and color scheme, the word’s etymology is also closely associated with the word “vision.” One could say Nvidia foresaw a multibillion-dollar industry before it had even bloomed when it was first established in 1993.

At a time before gaming PCs were even a thing, the company already had hope that computers would soon be a popular product for gaming (via Nvidia). Over two decades later, Jensen Huang not only received the highest honor in the semiconductor sector, but his company had also surpassed industry rival and pioneer Intel in valuation (via VentureBeat). Now, Nvidia’s eye can be found in various graphics and AI-related hardware and software, as well as in the form of a tattoo on the arm of its CEO, as per Fortune. Of course, vision also plays a major role in the company’s philosophy just as much as its graphical application.