‘Barbie’ is less than $100 million away from a…
A scene from the "Barbie" movie.Courtesy: Warner Bros."Barbie" is less than $100…
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Mattel Inc
Hasbro sells off costly production studio, taking a page from…
A Hasbro Monopoly board game arranged in Dobbs Ferry, New York, Feb. 6, 2022.Tiffany…
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‘Barbenheimer’ is a billion-dollar win for the global box…
Movie posters for Barbie and Oppenheimer are pictured outside of the Cinemark…
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‘Barbie’ box office dominance extends beyond the weekend
Barbie The MovieCourtesy: Warner Bros. It's Barbie's world and we're just living in…
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Gap taps top Mattel executive to be its new CEO
Richard Dickson, CEO of Gap Inc.Courtesy: Gap Inc.Gap announced Wednesday it's…
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‘Barbenheimer’ opening weekend could top $200 million, a…
Cillian Murphy in Oppenheimer and Margot Robbie as BarbieJulien De Rosa | AFP | Getty…
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Barbie is all the buzz this summer — and retailers hope it will make…
Bloomingdale's is just one of the retailers and brands trying to tap into Barbie…
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Retailers are gamifying shopping with virtual storefronts to boost…
J. Crew virtual beach house.Courtesy: J. CrewIn a brown shingled beach house tucked…
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Hasbro, Mattel shares rise as toymakers announce multiyear licensing…
Game maker HasbroJustin Sullivan | Getty ImagesToymaker stocks rallied Thursday after…
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Hasbro keeps expectations low for the start of 2023, but sees…
Hasbro's 2023 outlook might feel like déjà vu. At first, anyway.The toymaker on…
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