FIFA World Cup: 48 matches attain cumulative reach of 42.2 million… The cumulative reach for the first 48 matches of the FIFA World Cup has touched 42.2… Read More...
FIFA fever in India: First 19 matches and 31 million hooked to their… The FIFA World Cup 2022, which is drawing record audiences globally, has got the… Read More...
After IPL slip, cricket finds its footing on TV once again Cricket has regained its footing on television after a worrying drop in viewership… Read More...
Indian media and entertainment industry should target to reach $100 bn… The Indian media and entertainment (M&E) industry is currently at $23 billion and… Read More...
News broadcasters raise concerns over anomalies in BARC’s… Members of the News Broadcasters & Digital Association (NBDA) have pointed to… Read More...
Prasar Bharati asks BARC India to act against 9 Zee Media news… Public broadcaster Prasar Bharati has asked TV viewership measurement body BARC India… Read More...
Shashi Sinha appointed as new BARC India Chairman The board of Broadcast Audience Research Council (BARC) India has elected Shashi… Read More...
BARC resumes ratings for news channels The television viewership monitoring agency BARC has resumed the ratings for… Read More...
BARC to resume news channels’ ratings after 17 months TV ratings body BARC on Monday said it will be restarting issuing data on news… Read More...
BARC India to resume publishing of news genre viewership data starting… BARC India, the joint industry body for TV viewership measurement, said Monday that… Read More...