Sports

Surfing is riding the local wave, thanks to the ripple effects of the pandemic and social media influence

By Chris Hughes

The pandemic is a big factor driving this surge, at multiple levels.

Synopsis

​​With demand increasing threefive times, we have added more rooms, facilities and trainers,” says Rammohan Paranjape, veteran surfer and instructor at Mantra. Paranjape, also vice-president at the Surfing Federation of India, estimates that the number of surfing schools has doubled to 50, from before the pandemic.

Scrolling through Instagram early last year, one post by an influencer caught the eye of Aparna Harikumar, a software engineer in Kochi. “They had put up posts of surfing in Varkala (near Thiruvananthapuram). That’s how I found out there was an option to try surfing in Kerala at all,” says Harikumar, 29, who enjoys travelling and trying out adventure sports, experiences she regularly shares with her 17,500 Instagram followers.

That first trial

BY

ET Bureau

  • GIFT ARTICLE
  • FONT SIZE

    AbcSmall

    AbcMedium

    AbcLarge

  • SAVE
  • PRINT
  • COMMENT

Why ?

  • Exclusive Economic Times Stories, Editorials & Expert opinion across 20+ sectors

  • Stock analysis. Market Research. Industry Trends on 4000+ Stocks

  • Clean experience with
    Minimal Ads

  • Comment & Engage with ET Prime community

  • Exclusive invites to Virtual Events with Industry Leaders

  • A trusted team of Journalists & Analysts who can best filter signal from noise

For all the latest Sports News Click Here 

 For the latest news and updates, follow us on Google News. 

Read original article here

Denial of responsibility! TheDailyCheck is an automatic aggregator around the global media. All the content are available free on Internet. We have just arranged it in one platform for educational purpose only. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials on our website, please contact us by email – [email protected] The content will be deleted within 24 hours.

Chris Hughes