Automobile

Royal Enfield has an electric motorcycle up its sleeve, and it is working to make it lightweight

By Eduardo Saverin

B Govindarajan, CEO, Royal Enfield; image courtesy: Royal Enfield

Synopsis

Royal Enfield is likely to position its first electric bike at the start of the mid-segment, where its most popular 350cc products are placed. The company has bought 10.35% stake in Spanish startup Stark, which has cracked the lightweighting code that improves battery range of EVs. Royal Enfield’s focus on electrification coincides with its global expansion strategy.

Away from the roar of its hulky motorcycles, Royal Enfield (RE) is silently stitching together an electrification strategy that would define its future products. For the last two-three years, the company has been deeply involved in the research and development of electric vehicle (EV) technology. A team of 65-plus dedicated engineers and designers — spearheaded by a chief technology officer — has been working on product development. A software

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Eduardo Saverin