Nine has announced another huge coup, confirming it will broadcast the Paris 2024 Paralympic Games.
The deal complements Nine’s role as Australia’s official Olympic network, and comes in addition to Nine’s 10-year deal with the IOC, announced in February.
It is a powerhouse combination, with rights to broadcast marquee sporting events key to driving growth in streaming audiences on Nine’s platforms.
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Nine CEO, Mike Sneesby, said: “It is a privilege to be able to bring the Paralympic Games of Paris 2024 to Australia. We look forward to building our relationship with Paralympics Australia and ensuring the Paris 2024 Paralympic Games are accessible across more platforms than ever before.”
CEO of Paralympics Australia, Catherine Clark, also commented.
“Once you experience Paralympic sport it leaves a permanent impression on you,” Clark said.
“Through this extraordinary new partnership with Nine we have the opportunity to showcase Para-sport and tell the extraordinary stories of our athletes and our movement to more Australians than ever before.”
In addition to free-to-air and streaming coverage across the 9Network, 9Now and Stan, the Paralympics will also be broadcast by Nine’s radio stations as well as its suite of print and online publishing platforms, including wwos.com.au and nine.com.au.
Harnessing the power of Nine’s diverse streaming, television, audio and digital platforms, Australian audiences will be able to log on and tune in anywhere, anytime, and on any device to get the very latest Paralympic Games news and coverage.
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