Hyundai is targeting to sell 5000 units per year. Waiting period for the all new Hyundai TUCSON stands at 8-10 months. The all-new Hyundai Tucson is available at 246 Hyundai Signature outlets in 125 cities across India.
“We remain committed to our customers in India, as we continue to drive the transformation of the Indian automotive landscape and introduce advanced technologies, bringing Indian customer experience at par with the global levels”, said Unsoo Kim, Managing Director at Hyundai Motor India.
The company, which already has a base of 1.2 million customers of SUV Creta and midsize sedan Verna, is targeting retaining vehicle upgraders within the brand with the Tucson.
“There is a huge potential to grow volumes in the premium SUV segment. Sales of vehicles priced upwards of Rs 15 lakhs have grown seven-fold in the last 4-5 years. There are many customers within our brand who want to upgrade and the fourth generation Tucson will provide a compelling proposition”, Tarun Garg, Director (sales, marketing and service) at HMIL had recently told ET. In fact, as much as 68% of the sales of the third generation Tucson came in from customers who upgraded vehicles within the Hyundai brand.
At present, about 40,000 premium SUVs are sold in the Indian market every year. This is expected to increase to 55,000 units by 2024. Overall, sales in the premium SUV segment are expected to grow at a CAGR of 25% between 2022 and 2025.
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