DEAL OF THE DAY: Beauty fans ‘don’t need mascara’ with lash serum

With the no-mascara trend becoming popular over the last year, many are investing in their lashes and embracing the natural look.

UKLASH has taken the beauty world by storm, with the brand gaining worldwide popularity and winning multiple awards.

Retailers including Feelunique, Beauty Beauty and QVC have started stocking the brand, and the brand itself has reported a 300 percent increase in sales, proving how big of a hit it is with beauty fans.

The Eyelash Serum helps target short, sparse and brittle lashes, while also increasing length and fullness.

It costs £37.99 for a one-off purchase, or customers can subscribe for £33.43 and choose the frequency of delivery.

Buy: UKLASH Eyelash Serum (£37.99)

The recommended time of use to see results is 12 weeks, when used consistently once a day. The description says to apply one stroke of the serum at the root of the upper lashes, in the same way that you would when using an eyeliner, and can be used beneath other products, but ideally should be left on overnight.

For peace of mind, UKLASH offer a money-back guarantee if no results are achieved after using the product for 12 weeks.

Alexandra said: ”I get eczema on my eyes so wanted to stop using mascara as removing it irritates my skin. Bought the lash serum start of November and 2 months later I no longer needed mascara. My eyelashes have always been short and I’m so impressed. Will continue to use. 4 months in and still on my first tube.”

Seana commented: ”Amazing, can’t say enough good words about this product. It’s affordable but also works and I mean it really does.”

Sabine R also added: ”I started using this product after my lashes were damaged by false ‘natural’ ones. I almost had no lashes left. I was a little worried that this wouldn’t work but within 2-3 months my lashes grew so quickly and they’re so strong and healthy that I don’t need to use mascara anymore. I love this product and I still use it every night before bed!”