Ben & Jerry’s drops new flavour co-created with refugee entrepreneurs

Ben & Jerry’s has just unveiled a brand new never-before-seen flavour ahead of Refugee Week (June 19-25), called Sunny Honey Home.

This refreshing new creation is made with lemon flavour ice cream, sweet honey caramel swirls, and lemon flavour cookies.

However, what’s really special about this particular flavour is that fact the ice cream giant has co-created it with eight entrepreneurs from refugee backgrounds – inspired by the flavours of Morocco, Afghanistan and Syria.

They team worked together to create the ice cream, to bring the tastes and cultures of their home countries to Ben & Jerry’s fans.

The tubs will be available exclusively from Co-op, at £5.50 each, and land in stores on Monday June 19.

What’s more, the proceeds of the new flavour will help fund refugee-led startup businesses, supporting the next generation to flourish.

This particular project also gave the participants involved mentoring and training to improve skills in product research and development, marketing and communication. 

One of the participants, Laila, said: ‘I have such wonderful memories with lemon from back home in Paktia, Afghanistan so I knew exactly how the Sunny Honey Home flavour would make me feel when we came up with it. 

‘The first time I tried the final product was emotional for me. People say when you make food with love it turns out nicer than the recipe and I think that is what happened with Sunny Honey Home.’

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