Air India has got immense lift force from Tatas. But the weight of Maharaja’s legacy will be a drag.
Automobile

Air India has got immense lift force from Tatas. But the weight of Maharaja’s legacy will be a drag.

By Eduardo Saverin

Boeing 787 Dreamliner in India

Synopsis

Air India’s management is trying to do what the government couldn’t. While it has clinched a few better deals by leveraging Tatas’ scale, several important initiatives including an improvement in crew utilisation are pending. Tatas are focusing on slowly transforming the broader culture to address fundamental issues first rather than going all out for a blitzkrieg of change.

Nine years ago, when Singapore Airlines’ Phee Teik Yeoh landed in New Delhi to join Vistara as its first CEO, he wanted to know from the country’s aviation regulator about the best consultant to be appointed to quickly get an airline licence. “You are Tatas, you provide consultancy services to the world. You don’t need a consultant. Get it done on your own,” a senior officer at the Directorate General of Civil Aviation (DGCA) conveyed to Yeoh,

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Eduardo Saverin