About 37% of Indian businesses say a lack of environmental strategy is holding them back, while 35% pointed towards the difficulty of proving a return on investment.
“If India is to advance towards a more sustainable future, businesses must do their part and embrace sustainability as a holistic approach to get there,” said Kulmeet Bawa, President & Managing Director, SAP Indian Subcontinent. “It is clear sustainability is no longer about brand reputation or ethics – there is a defined connection between profit and purpose.”
Nearly a third of businesses rely solely on assumptions and estimates to assess the environmental impact of their supply chain. Collecting and analysing high-quality data has emerged as a critical issue and a major stumbling block in the measurement process. 46% of businesses say they don’t have complete visibility over the sustainability metrics of their external supply chain.
There is the realisation that there is a positive relationship between environmental action and profitability, with 59% Indian leaders saying so. Almost half (48%) of Indian businesses now believe addressing environmental issues will be material to business results within the next five years.
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