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Mahindra Lifespaces brings India’s first home-buying experience on Metaverse – Times of India

Mahindra Group’s real estate and infrastructure development arm, Mahindra Lifespace, has introduced India’s first home-buying experience on the Metaverse. The company unveiled this platform during the launch of Bastion at Mahindra Citadel, which is Phase 2 of the project. This Metaverse experience was revealed to the audience via a drone show, which culminated in a QR code in the skies of Pune.
The project was unveiled at the project location in Pimpri-Chinchwad, where over 500+ drones presented a show. It included visuals of the project’s key features such as the ecotone design, the home automation features and the Metaverse experience.
Mahindra’s Metaverse experience
The audience who entered the Metaverse experience of Mahindra Citadel was able to scan the QR code formed by the drones. This platform helped users to transport to their future homes, even before they made their decision to purchase. Users can also able to interact with elements within the homes and design interiors to their liking.
Bastion at Mahindra Citadel: What is it
This development is positioned along the Mumbai-Pune highway and occupies a residential location within Pimpri-Chinchwad. It offers proximity to the IT hub of Hinjewadi, and Sant Tukaram Nagar, Pimpri and PCMC metro stations. This locale is well-connected to key transit points, covering the Old Mumbai-Pune highway, Pune-Dhule-Nasik highway, railway stations like Kasarwadi and Pimpri, the Pimpri Chowk bus stop, and the Sant Tukaram Nagar metro station.

Phase 1 of Bastion at Mahindra Citadel was launched in November 2022, It spans 9.66 acres and features a selection of premium 3 and 4 BHK homes. The development offers a diverse range of amenities. Homes at Mahindra Citadel are pre-certified IGBC gold-rated and have various designs and processes for energy efficiency and waste management.

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