Inflation-strapped pet owners buying fewer toys, treats: Chewy

Pet owners hit hard by inflation are not spoiling their dogs and cats with new toys and treats, online retailer Chewy said.

Instead, they are rationing their dollars on food and other pet essentials, the company added.

“We saw softer demand in the second quarter for discretionary products,” chief executive Sumit Singh said on an earnings call Tuesday in which the company slashed its sales guidance for the rest of the year.

Chewy shares plunged nearly 8% on Wednesday.

The company also said fewer people are getting new pets as inflation takes a bite out of household budgets.

The Dania Beach, Fla.-based company, founded by billionaire Ryan Cohen, ended the quarter with 20.5 million active customers, an increase of 2.1%.

A puppy chewing on a rubber duck.
Pet ownership soared during the pandemic, but fewer people are adding adding pets to their households now.
Getty Images

That’s in contrast to the torrid growth during the pandemic when 23 million American households, or about 1 in 5, adopted a pet, according to the American Society for the Prevention of Cruelty to Animals.

Pet-focused companies were beneficiaries of the pandemic, but now the sector is bracing for belt-tightening as consumers stick to the basics.

A dog with a bone chew in its mouth.
Chewy lowered its sales guidance for the year.
Getty Images/Image Source
Dog toys
Chief executive Sumit Singh said there was a softer demand for “discretionary products.”
Getty Images
A Chewy box.
Chewy says inflation has taken a bite out of its toy and treat sales this summer.
Gado via Getty Images

Chewy said revenue grew 13% to $2.43 billion in the second quarter ended July 31 compared to a year ago, but the results were below Wall Street’s forecasts. 

The company said it expects full-year revenue in the range of $9.9 billion to $10 billion, which is below estimates of $10.25 billion. 

“Broadly speaking, the purchase cycle isn’t actually favorable now,” Singh said on the earnings call.

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