Elon Musk says Twitter to launch gold, grey checks alongside blue verified mark

“Gold check for companies, grey check for governments, blue for individuals (celebrities or not). Painful, but necessary,” Musk said in a tweet.

All verified accounts will be manually authenticated before the check is activated, Musk said.

“Individuals can have a secondary tiny logo to show they belong to an organization if verified as such by that organization,” Musk said in another tweet, adding that he will give a longer explanation next week.
The company had paused its recently announced $8 blue check subscription service as fake accounts mushroomed, and had said the sought-after blue check subscription service will be relaunched on Nov. 29.

The blue check mark was previously reserved for verified accounts of politicians, famous personalities, journalists and other public figures.

Discover the stories of your interest